ABOUT
I’m Himanshu, a passionate product
& visual designer, driven by the
desire to create beautiful and
impactful products.
I’ve been learning and practicing design for the last 6 years now. It’s been a great journey filled with challenging projects, incredible people and loads of learning. I still seek new challenges everyday. It’s great way to be in the flow.
At Wayground (formerly Quizizz), I’ve led growth initiatives that improved activations by 38%, boosted individual plan monetisation through better pricing page conversions, and reduced churn. Most recently, I worked on the 0→1 design of Common Assessments, helping to unlock a key growth opportunity for the company.
Previously at Fi, I helped AskFi jump to 10× usage and turned Financial Analysers and Fi Minutes into the app’s busiest spots with 100K+ MAU. I launched Secured Loans and refreshed the whole loan suite with three sub‑products. I also shipped Plans on Fi, nudging a 3M+ base to save more and lifting average balances by 27%.
My first design stint was with Airtel, India’s largest telco. I worked for their music streaming service—Wynk Music. I took products from 0→1, scaled a product past ₹30M revenue, and kept design humming for 65M+ listeners. I also got to setup processes, design system and bring in Figma for the organisation back in 2020.
In the past, I interned at one of India’s leading design studios—Studio ABD, as an industrial designer where I had too much fun 3D printing prototypes.
I’m currently living in the garden city of India — Bangalore. I enjoy running, cycling and exploring dosa joints across the city. And I've managed to discover more than 30 darshinis till now.

Interests
Cars
Industrial Design
Formula 1
Photography
Running
Cycling
Reading
Food
Work Experience
Senior Product Designer
Wayground (formerly Quizizz) • Jun 2024 – Present

0-to-1 pilot for Common Assessment.
Secured early customer adoption and gathered feedback to define the product offering.
Growth
Achieved a 38% improvement in user activation from 13% to 18%.
Drove experiments to activate users, resurrect old ones and organically increase adoption across countries.
Launched a Thanksgiving campaign that helped us raise over $10K for charity for teachers.
Monetisation & SEO
Designed the unsubscribe journey to increase trust in the trials and reduce churn by 28%.
Launched new pricing plans page to improve subscription rates and touch-points to boost trial conversions.
Worked on SEO improvements, ensuring the right touch-points to enhance search rankings.
Senior Product Designer
Fi — All in one finance app • Feb 2022 – Jun 2024

Scaled AskFi, a finance search engine, to 10x growth with 35K weekly users.
Improved retention from 27% to 65% in a year
DemystiFi — Finance analyser
Drove engagement with Fi Minutes, a story based finance recap with 100K monthly users.
Designed multiple analysers to help users review their financial habits.
Helped reach a MAU of ~300K for the feature
Designed the entire Plans experience to help increase savings account balance.
Refined the way how people add funds to drive 30x jump in how much money people add on the app.
Improved retention to 70% and average balance by 27% across a 3 million+ user base.
Loans
Lead and revamped the entire loans product to now host three different sub-products.
Designed loan against Mutual Funds in record time to help disburse loans worth ₹10crores in 2 months.
Improved attach rate by 20% by refining the application journey
Senior Product Designer
Airtel — Wynk Music • Oct 2019 – Sept 2021

Wynk Music
Designed Hellotunes, Podcast, user on-boarding and dark mode.
Hellotunes generated ₹30M+ in revenue
New onboarding improved user sign-up by 7%
Wynk Stage
Lead the conceptualisation, branding and design of the MVP.
Successfully hosted over 50+ virtual concerts
Finalist at the 2020 Mobile Growth Awards
Design Ops
Migrated 12+ teams to Figma for remote work and better collaboration.
Setup ways of working for Figma and helped onboard PMs, developers and other teams on the platform.
Design System
Designed Wynk’s first design system—Harmony.
Deployed the libraries across teams for consistent work across teams and at scale.
Independent Visual Designer
Freelance • Jun 2019 – Oct 2019
Designed brand identities for banks, fitness trainers, NGOs and universities across North-East.
Education
Indian Institute of Technology Guwahati
Masters in Design (M.Des.) • 2017– 2019
Co-lead the brannding for the the department’s annual design show, Ishanya ‘19.
Manipal Institute of Technology
Bachelor of Technology (B.Tech.) • 2013 – 2017
Key Skills
Digital Products
User Journeys
Interface Design
Prototyping
Research
Product-thinking
Branding
Identity Design
Visual Design
Brand Strategy
DesignOps
Design System
Hiring
Toolsets
Design Processes
Photography
3D Modelling
Rendering